Dell Refreshes Latitude Laptop Line
Friday, April 9, 2010 10:26
Dell Latitude E-Family Refresh
Dell this week launched new enhancements to its Latitude line of business notebooks. The PCs include the latest Intel Core i5 and Core i7 processors, fast DDR3 memory, HD displays and new colors. Dell also has bolstered data protection, asset monitoring and remote management to complement the new PCs. Pictured at left is the Latitude e6410 in black.

Mobility, Usability, Technology
The E6410 (left), is a 14-inch model. Dell also introduced the E6510 15-inch version and a semi-rugged version of the E6410, built on Dell’s All-Terrain Grade (ATG) platform, said Patrick Burns, senior manager of Latitude product marketing at Dell.
“Three things were key as we bring these to market. One is mobile collaboration. Customers continue to require full remote capabilities. They need to work on the go. Second, as technology enhances, they want to improve usability for users of all levels. The third is the interior of the machines, the technology architecture, with a few components being refreshed,”

Seeing Red
In addition to black, the E6410 and E6510 are available in blue and red, the first new colors for the Latitude line, said Dell’s Burns. “We’ve added consumer design qualities into commercial. This is our first commercial launch with red, blue and black. That will help the machine stand out cosmetically,” Burns said.
Dell expects some customers to begin color-coding their machines for various departments or purposes, Burns said. “For example, a red LCD back is a secure machine and it’s not allowed to leave the building,” he said.
Longer Battery Life
In addition to new colors, Dell continues to revamp the inside of the Latitude. The backlit keyboard, introduced in the last refresh about 18 months ago, remains. The E6510 can handle an Intel quad-core processor, DDR3 memory and power has been extended with a 2.8 amp per hour battery.
“It’s a longer life in the same form factor. We also have a [guaranteed] three-year battery for those that want that predictability in performance,” Burns said.
In addition, Dell now offers encrypted solid state hard drives and spinning hard drives that have a new Fast Response Free Fall Sensor for more physical protection

